What you choose to eat will change the world, for better or worse. And it might just be the most important decision you make today, or any day.
All sounds a bit serious, doesn’t it? But it’s absolutely true – everything we eat has an impact on our health and the health of the planet. The question is, how do we make it a positive one? Well, we believe the answer is plants.
All protein comes from plants: it’s what meat eats. So why not go straight to the source and cut out the middle cow? Or at least cut down on it a little.
Our mission is to create a healthier world. It’s a lofty ambition, but if we can make eating more plants and less meat a little bit easier and a lot more delicious, we’ll be well on the way to making a positive change.
So what are you waiting for?
